A while ago I complained about Sky penalising existing customers who wanted to upgrade services, especially going to something potentially useful like Sky+. Well, it sees Sky have had a change of heart, and have introduced some parity into the pricing. It is now exactly the same cost to upgrade to Sky+ as it is to get Sky+ as a new customer.

The cost breaks down, for both new and existing customers, as:
Equipment: £99
Subscription £10 (unless you already have some premium channels.)
Installation: £60 (although I have no idea what this charge is for, but it is apparently mandatory unless you already have multiroom)

Although, looking through the site it appears that pricing is all over the place. One page suggests that the box is £199, not £99, another suggests it’s £89 with multiroom or £49 without…